Text banners
Text banners feature a solid-colored background with text taking center stage. Use this banner type to create context for the content on your page. Text banners can include a title, subtitle, and call to action.
Character limits for banner text
- The header can have 50 characters and must fit on one line
- The subhead can have 225 characters and spread across three lines
Create a text banner
Image banners
Image banners can add visual interest to your page and set the stage for the story you want to tell.
Create an image banner
Text overlay banners
Give your banner image context using the Text Overlay banner.
This style of banner pairs a full-width banner image with text positioned on the right or left side. A call to action (CTA) button may be added.
Character limits for banner text
- The header can have 50 characters and fit on two lines
- The subhead can have 80 characters and fit on two lines
Create a text overlay banner
Text and image (50/50) banners
Begin your story with an image and content with this type of banner.
Include a picture or graphic and accompanying text—each gets half of the banner space. You can also add a CTA.
Character limits for banner text
- The header can have 60 characters and fit on two lines
- The subhead can have 225 characters and spread across four lines
Create a text + image banner
Video banners
Video banners can add an element of surprise to your content and provide your users with a more immersive experience. When including video banners, make sure you have both an MP4 and WebM file to include, and a fallback image that can be substituted on mobile and in situations where video won't work.
Video banners will automatically mute all audio.
Video banner size requirements
Video banners should be less than 2 MB in size. To meet this size requirement, your video should:
- Have a 3:1 aspect ratio
- Be as short as possible
- Be compressed
If you’re having difficulty, try:
- Moving from a large resolution to a smaller resolution that will be upscaled (900X300 instead of 1800X600)
- Making your video shorter (eight second loop vs. 20 second loop)
- Increasing compression
Accessibility requirements
To meet accessibility standards, you must include a written transcript for your video. You can learn more about transcripts and other accessibility requirements on the IU Accessibility website.
Create a video banner